About / Bio Ashley Röttjers (1996) is a Rotterdam based photographer and director and is renowned for her raw yet intimate visual language.
She builds narratives that linger. Stories shaped by a deep sensitivity to identity, everyday beauty, and emotional nuance. With a background in critical theory and a strong foundation in photography, she approaches each project with intention, framing her work within the broader context of contemporary culture.
Her portfolio is characterized by a poetic tension between softness and strength: muted color palettes or stark black-and-white imagery, cinematic lighting, and an instinctive feel for composition. Röttjers has collaborated with a wide range of clients, from fashion brands like Patta, New Balance and Daily Paper, to platforms such as Vogue, Highsnobiety, and Kunsthal Rotterdam. Whether working on editorial shoots, campaigns, or autonomous installations, she consistently balances her personal vision with the unique voice of each project.
Looking ahead, Röttjers envisions a creative landscape where storytelling and fashion are no longer separate domains, but one fluid medium. Through her work, she challenges visual conventions, opens space for underrepresented narratives, and continues to blur the lines between image, emotion, and identity.
Do you want to collaborate? Please contact us:
+31 (6) 22292122
or merle@heatxheat.com



















